You will be amused to find out that my club now faces quite a dilemma: too many sponsors, not enough clothing to fit them on! It's nice to have cash to support some of the things we do (I have it on good authority that we will be named USCF junior development club of the year, something I'm proud to have played an active role in) but it does start to get a bit ridiculous when we have to start cramming the logos on there like some kind of NASCAR cousin.

though no one person speaks for the union, it seems a virtual certainty that pete should and will receive multiple commendations for his work in helping to bring youth to cycling. we will, with discretion, politely overlook the commercial advertising tapestry that their kit has become and focus on a critical part of the manifesto: demonstrating through actions that a difference can be made. rather than grouse about the pathetic situation amongst kids and bikes, pete did something about it. three huzzahs for him and his efforts.

i just hope that pete's recognition is not overshadowed by the inevitable:

http://www.racingunion.org/PermaLink,guid,814c93f8-6622-43c5-98bf-1c095f9707bf.aspx

-sg

advertising
sponsorship

it is part of the package

the magazines we read
the comedy we watch...

why was Seinfeld on television?
?
come on
answer?
to make you laugh?
no... Seinfeld was on television to get you in front of the television
because some companies believed if they paid NBC to air a show that got a certain amount of people in front of the television
so that hey could show us their product

yep
not for laughs
for money
it was all about money